Resources & Advice

Straight talk about websites
for NJ small businesses.

No jargon, no fluff — practical articles about websites, SEO, and online presence from a developer who builds them every day.

Pricing & Planning

How Much Does a Website Cost for a Small Business?

From $200 Fiverr gigs to $20,000 agency quotes — why the range is so wide, what you actually get at each level, and what a fair price looks like for a typical NJ small business.

NJ Web Express  ·  5 min read
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Strategy

Do I Need a Website If I Already Have a Facebook Page?

Facebook is free and your customers are on it — so why bother with a website? The answer matters more than most business owners realize, and it has nothing to do with technology.

NJ Web Express  ·  4 min read
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Comparison

Wix vs. Custom Website — Which Is Right for Your Business?

Wix, Squarespace, and GoDaddy make it look easy. And for some businesses, they are. Here's an honest comparison so you can make the right call for your situation — not the cheapest one.

NJ Web Express  ·  6 min read
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SEO & Visibility

How to Get Your Business on Google — A Plain-English Guide

Getting found on Google isn't magic. It's a handful of specific steps that most small business owners have never been shown. Here's exactly what to do, in order, starting today.

NJ Web Express  ·  6 min read
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Web Design

What Makes a Good Small Business Website?

Not all websites are created equal. Here's what separates a site that generates leads from one that just takes up space on the internet.

NJ Web Express  ·  5 min read
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Business Growth

How to Get More Customers for Your NJ Small Business

Practical, low-cost ways to attract more customers online. What actually works in 2026 — from someone who builds the tools.

NJ Web Express  ·  6 min read
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SEO & Visibility

How to Improve Your Google Ranking as a Small Business

No jargon, no expensive agencies — the specific steps that actually move the needle for local NJ businesses in 2026.

NJ Web Express  ·  6 min read
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